EU Packaging & Packaging Waste Regulation (PPWR)
The clock is ticking.
PPWR (Regulation EU 2025/40) applies from 12 August 2026 — replacing packaging law that has been in force for over 30 years. Unlike its predecessor, it applies directly across all EU member states with no national variation. If your business manufactures, imports, distributes, or sells packaged goods in the EU, you are in scope.
The scale of the problem
Packaging is one of Europe's most pressing waste challenges:
40% of all plastics used in the EU go into packaging
Packaging accounts for half of all marine litter in Europe
Packaging waste volumes increased 20% between 2011 and 2022
PPWR is the EU's direct legislative response — the most significant overhaul of European packaging law in over 30 years, aimed at reducing packaging waste and accelerating the transition to a circular economy. Compliance is data-intensive, requiring visibility into packaging materials, supplier information, recyclability, and environmental performance across your entire value chain.
Why this matters to your business
The consequences of non-compliance are significant:
France has indicated fines of up to €100,000 per violation; Germany up to €200,000 per violation — with storage, removal, and disposal costs on top.
Fines for missing EPR registrations or incorrect reporting could reach up to 4% of annual turnover — comparable to GDPR penalties.
Non-compliance can trigger withdrawal or recall of packaging and packaged products.
No grace period exists — non-compliant packaging cannot be placed on the EU market after 12 August 2026.
Shipments risk customs delays, carrier rejection, and market bans.
What We'll Cover
PPWR requirements and key milestones: 2026, 2030, 2035, and 2040
EPR obligations and managing registration across EU markets
Why packaging compliance is becoming a data and technology challenge
Practical steps to audit your packaging, map your supply chain, and close compliance gaps
The role of digital tools in packaging data management, reporting, and ongoing compliance
Who Should Attend?
This session is relevant for professionals involved in:
Sustainability and ESG, Environmental Compliance, Packaging Management, Product Stewardship, Supply Chain and Operations, Data and Digital Transformation, Regulatory Affairs, Product and Environmental Reporting
Whether you are directly responsible for compliance, managing packaging data, supporting sustainability initiatives, or preparing your organisation for upcoming regulatory changes, this event will provide valuable insights and practical guidance.
About Greenstreets Environmental Resources
For more than 25 years, Greenstreets has helped organisations navigate Packaging EPR and environmental compliance requirements across Europe, the UK and North America. Working with many of the world's leading companies, Greenstreets combines regulatory expertise with practical solutions, helping businesses prepare for evolving packaging requirements, manage complex data obligations and stay ahead of regulatory change.